If you have noticed that e.l.f. cosmetics is taking up more and more space in your makeup bag you are not alone. See why the beauty brand is winning the hearts and wallets of consumers.
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If you are building a brand or trying to turn one around then consider how some of the best in the business use marketing to drive sales.
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Learn about how Emily Weiss successfully turned her blog into a successful beauty company
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If you are curious about how retailers get more and more of your paycheck then consider these four tricks they use.
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Aggressive store expansion and shrewd competitors are among several reasons Forever 21 had a fall from grace.
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Here are a few ideas that you can start working on today to give your sales a boost.
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If you are curious about why Aritzia is so popular then consider these five elements of its strategy.
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If you are curious about why everyone is wearing “dad shoes” then consider these three elements of New Balance’s strategy.
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One of the keys to Chick-fil-A’s success is its customer service which landed it at the top spot on the American Customer Satisfaction Index.
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With online returns spiralling retailers are taking several steps to get their costs under control.
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Investors have taken notice of Skims, valuing the company at $4 billion.
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Over the last several years Target has introduced over 30 new private brands and many of them are widely successful.
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lululemon is a bright spot within today’s turbulent retail sector, growing fast and entering new categories.
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Walmart is the second largest online retailer in the United States. Learn about what’s driving the company’s eCommerce success.
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Take a look at Starbucks’ strategy for success.
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Shein is giving fast fashion heavyweights like Zara and H&M a run for their money, see why.
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Take a look at these quotes from Steve Jobs to get insight into the brilliant thought process of the man that co-founded one of the most innovative and successful companies in history.
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Sephora’s success is a result of many factors including a focus on personalization, innovation and a loyalty program that is so good that it has more than 30 million members.
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