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Nike’s eCommerce Strategy, 4 Reasons Why Digital Sales are Soaring
Nike’s eCommerce Strategy, 4 Reasons Why Digital Sales are Soaring

Digital sales now comprise 42% of Nike’s sales and Nike believes more than 50% of its business will eventually come from digital.

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Tricia McKinnonJune 21, 2023eCommerce, Strategy & Growth Comments
McDonald’s Marketing Strategy, 5 Reasons Why it’s Working
McDonald’s Marketing Strategy, 5 Reasons Why it’s Working

One of the marketing initiatives McDonald’s launched in 2020 which helped turn around revenues was a promotion called “Famous Orders” where it promoted McDonald’s meals celebrities enjoy eating.

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Tricia McKinnonJune 20, 2023Strategy & GrowthComment
Sephora’s eCommerce Strategy, How it Stays on Top
Sephora’s eCommerce Strategy, How it Stays on Top

From innovative digital shopping tools to social commerce here are five elements of Sephora’s eCommerce strategy you should look out for.

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Tricia McKinnonJune 20, 2023Strategy & Growth, eCommerceComment
Best Buy’s eCommerce Strategy, What You Need to Know
Best Buy’s eCommerce Strategy, What You Need to Know

Best Buy expects its eCommerce business to maintain momentum and here’s how it plans to do that.

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Tricia McKinnonJune 19, 2023Strategy & Growth, eCommerceComment
Dollar General’s Strategy, 5 Things to Watch
Dollar General’s Strategy, 5 Things to Watch

If you are curious about what is driving Dollar General’s impressive growth then consider these five elements of its strategy.

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Tricia McKinnonJune 16, 2023Strategy & GrowthComment
Dick’s Sporting Goods’ Strategy, 4 Things to Watch
Dick’s Sporting Goods’ Strategy, 4 Things to Watch

If you are curious about how Dick’s plans to make the most of a great market opportunity then consider these four elements of its strategy.

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Tricia McKinnonJune 8, 2023Comment
Five Below’s Strategy, 3 Things to Watch
Five Below’s Strategy, 3 Things to Watch

If you are curious about how Five Below plans to keep on growing then consider these three elements of its strategy.

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Tricia McKinnonJune 2, 2023Strategy & GrowthComment
Primark’s Strategy, 4 Elements to Consider
Primark’s Strategy, 4 Elements to Consider

If you are curious about what is driving Primark’s growth then consider these four elements of its strategy.

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Tricia McKinnonMay 19, 2023Strategy & GrowthComment
Under Armour’s Strategy, 3 Things to Know
Under Armour’s Strategy, 3 Things to Know

If you are curious about what Under Armour is doing to catch up with its rivals then consider these three elements of its strategy.

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Tricia McKinnonMay 17, 2023Strategy & GrowthComment
Popeyes’ Strategy, 4 Things to Consider
Popeyes’ Strategy, 4 Things to Consider

If you’re curious about what Popeyes is doing to keep up with the competition here are four elements of its strategy for success.

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Tricia McKinnonMay 12, 2023Strategy & GrowthComment
Starbucks’ Digital Strategy, Why it Outperforms
Starbucks’ Digital Strategy, Why it Outperforms

Starbucks foresaw the transition to mobile ordering long before others in the industry and is reaping the benefits.

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Tricia McKinnonMay 10, 2023Strategy & Growth, eCommerceComment
How Starbucks is Using Mobile Apps to Significantly Increase Sales
How Starbucks is Using Mobile Apps to Significantly Increase Sales

Barron’s once said that: “Starbucks identified the smartphone revolution years before most bricks-and-mortar firms,” and it shows.

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Tricia McKinnonMay 10, 2023Strategy & Growth Comment
McDonald’s Digital Strategy, 10 Things You Need to Know
McDonald’s Digital Strategy, 10 Things You Need to Know

Take a look at how McDonald’s is using its loyalty program as well as other digital initiatives to stay ahead of the competition.

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Tricia McKinnonMay 10, 2023Strategy & Growth, eCommerceComment
5 Ways Dollar Stores Make Money & Beat the Competition
5 Ways Dollar Stores Make Money & Beat the Competition

Amidst a shakeup in the retail sector over the past decade dollar stores have been particularly resilient. Here’s how they make money.

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Tricia McKinnonMay 4, 2023Strategy & GrowthComment
Nike’s Growth & Marketing Strategy: How it Grew Into an Icon
Nike’s Growth & Marketing Strategy: How it Grew Into an Icon

If you want to know how Nike has grown into an iconic brand then take a look at these five strategies behind its success.

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Tricia McKinnonMay 3, 2023Strategy & GrowthComment
Off-Price Retailers, the Secrets to their Success
Off-Price Retailers, the Secrets to their Success

If you are curious about how off price retailers continue to lure customers in then consider these five elements of their strategy.

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Tricia McKinnonMay 3, 2023Strategy & GrowthComment
Chipotle’s Strategy, 8 Things to Know
Chipotle’s Strategy, 8 Things to Know

If you are curious about how Chipotle continues to grow while others struggle consider these eight elements of its strategy.

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Tricia McKinnonApril 28, 2023Strategy & GrowthComment
Domino’s Pizza’s Strategy for Staying On Top
Domino’s Pizza’s Strategy for Staying On Top

Domino’s Pizza is often top of mind because it sells more pizzas than anyone else in the United States and here’s why.

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Tricia McKinnonApril 19, 2023Strategy & Growth Comments
6 Things to Know About Walgreens’ Move Into Health Care
6 Things to Know About Walgreens’ Move Into Health Care

Walgreens is undergoing a major push into health care as a part of its strategy to boost growth

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Tricia McKinnonApril 14, 2023Strategy & GrowthComment
Ulta Beauty’s Strategy: 6 Reasons for its Outsized Growth
Ulta Beauty’s Strategy: 6 Reasons for its Outsized Growth

UBS once commented that Ulta Beauty is one of the “best growth stories in retail” and it was right. 

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Tricia McKinnonApril 12, 2023Customer Experience, Strategy & Growth Comment
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